About Our Products
Meet Our Team
T°Cool® Landscape Division
Rich comes to us with an extensive background in the sports & entertainment industry working alongside many high profile organizations like the National Hockey League, Boston Red Sox and the American Hockey League. Rich specializes in developing key strategic business relationships and partnerships combined with an entrepreneurial work ethic that delivers consistently impressive results with niche products in established industries. Rich handles the core of T°Cool® Landscape Sand’s sales & marketing efforts and overall initiatives.
TCoolPT® - Principle
Rick has held multiple C-Level positions in the sports industry. He served as the President/COO of North America’s largest supplier of golf bags and golf towels. He led Softspikes for eight plus years, serving as the first President, spearheading the ban of metal cleats, acquired the largest manufacturer of shoe inserts, and sold the company to private equity. He later served as the President of the world’s largest golf tee maker and co-invented the Professional Tee System (PTS).
Managing Partner / Director of Brand Development
Jacob Tetrault is the director of Brand Development for TºCool, and the Managing Partner of Tatro Inc. Managing a comprehensive portfolio of products within the synthetic turf industry, civil, and environmental fields, Jacob loves to problem solve and find new solutions that make a strong, disruptive, and sustainable impact. Jacob and his father, Chris, partnered together in 2015 to design and commercialize innovations that make a difference. As a young professional he believes green products are a strict necessity for the future.
"At Tatro Inc. we strive to complement and mimic the environment, not destroy it. As a growing world, we need to look at products that use the same principles, practices, and design as mother nature. With any product Tatro or TºCool commercializes, we ensure just that."
In his free time Jacob is racing Ironmans, playing soccer, or going for a hike with his guitar!
President of Tatro Inc / Inventor of T°Cool®
Founded and operated Tatro Inc in 1974. Tatro Inc. identifies and develops game-changing technologies based on bio-mimicry. In the beginning, Tatro Inc was premier design build firm based in Cincinnati, Ohio. Tatro Inc designed, installed, and maintained many award-winning properties and brought much innovation to the very staid design build industry. Holds 5 patents. Desired to solve new problems through technologies that apply to global needs. Transitioned full-time into the development of new technologies after achieving 36 years of success in design build. Partnered with son Jacob in 2015 Selected FrostFill and T°CoolPT® as key commercial partners in 2019. T°Cool® is the only proven cooling technology in the synthetic turf market.